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New Shelter Challenge Website Unveiled

The Animal Rescue Site’s popular Shelter Challenge has given more than $1.3 million to hundreds of shelters and rescue groups since 2008. Visitors to The Animal Rescue Site have selected grant recipients by voting daily in the Challenge.

Now, with a new website devoted to the Challenge launched this week, there are even more ways for groups and their supporters to participate and receive grants.

Although previously the Challenge was restricted to only those groups registered with the Petfinder Network, the new Challenge is open to all animal rescue groups and shelters meeting’s requirements. 

At any time during a Challenge or between voting periods, groups can nominate themselves through the Challenge’s registration page. Once their registration is approved, they can then use their own Challenge page to share information with their supporters, bringing even greater publicity to the good work that they do.

Visitors to the Animal Care Expo in Nashville got a sneak peek at the website during that exhibition last month.

"We registered hundreds of shelters and rescue groups at the Animal Care Expo," said Elizabeth Baker, executive director of "They were very excited about all the new possibilities for groups to control their own pages and reach out to their supporters through the new Shelter Challenge website."

To test the new website, The Animal Rescue Site is currently running a “Doggy Paddle” contest from now through June 18.  Animal rescue groups and their supporters are invited to test out the features. Five grants of $1,000 each will be awarded at the end of this test. More information about the new Shelter Challenge and the website can be found at

A larger Challenge will be announced shortly. The last full Challenge under the old system ran from January to April and awarded more than $100,000 worth of grants, goods, and services to 247 groups in the United States, Canada, and the Caribbean.

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